Pros & Cons of Purchasing Exclusive Reverse Mortgage Leads

A reverse mortgage is a loan that allows homeowners aged 62 and up who have paid off their mortgage to borrow a portion of the equity in their house as tax-free income. In contrast to a traditional mortgage, where the homeowner pays the lender, a reverse mortgage rewards the homeowner. At the same time, the best way to avoid competing with other brokers for reverse mortgage leads is to buy exclusive mortgage leads. These are leads that the corporation only sells once, but they aren’t faultless. Exclusive reverse mortgage leads have their own con side that you need to look at while forming an idea of purchasing them.

The importance of exclusive reverse mortgages leads to producing greater revenues cannot be overstated; as the reverse mortgage industry becomes more competitive. It is said that reverse mortgages are valuable for the people close to retirement with significant home equity but limited income; it has numerous disadvantages. 


1. Helpful in securing your retirement

Reverse mortgages are a great option for retirees who don’t have much cash savings or investments but have a lot of equity in their homes. A reverse mortgage allows you to convert an otherwise illiquid asset into cash to fund retirement expenditures.

 2. You are not compelled to pay income taxes.

The money you obtain from a reverse mortgage isn’t taxable because it’s considered “loan proceeds” by the IRS. However, because tax rules are intricate, seek guidance from a tax professional before taking out a reverse mortgage.

3. No need to relocate

Reverse mortgage borrowers can stay in their houses and preserve their titles. This option can be a blessing for established seniors who aren’t keen to pick up and go somewhere new — or downsize — to save money.


1. Your equity reduces after each month.

Home equity is the difference between the value of your home and the amount owed on your loan. Also, as your loan balance grows each month, your home equity decreases. This may be mitigated by local home price appreciation, but it could potentially affect your ability to sell the home in the future if prices fall.

2. Legal Consequences

If you decide to buy leads, you must do it with caution, as you do not want to break the Fair Lending Laws by accident. For example, You must not purchase leads in particular sections of your market, omitting minority communities, as this could be termed “redlining.” Similarly, you should avoid selecting leads based on their credit ratings being better than the minimum you deal with since this would be discriminatory.

3. Expensive

Exclusive leads are considerably more expensive than nonexclusive ones because there is never a guarantee that you will convert them. This way, your return on investment will be lower.

Wrap up

It is critical to consider the long term when making plans. Retirement is difficult, especially because people are living longer. If you take out a reverse mortgage now and decide to move later, you may have less equity available for your next purchase.

The reverse mortgage or exclusive reverse mortgage can help you fund a more secure retirement if your existing house is accessible and you plan to stay for the foreseeable future. Reverse mortgages have done a lot of good for folks who wanted and needed them.

If you are confused and don’t know who to trust, you should opt for a financial advisor like Mortgage Leads. We aim to make things easier for you by providing enough assistance. 

About the Author: Liza Schubert

As the Director of Pay Per Call Marketing, Liza is responsible for strategy and executing marketing partnerships for Astoria and promoting call campaigns and initiatives. Liza prospects and secures Pay Per Call relationships that align and further promotes Astorias offers for their clients and affiliates. In addition, she is fluent in campaign set up integrations on Invoca, Ringba, Retreaver and Trackdrive. Liza has a bachelors degree from American University in Washington DC, in Public Communications, focusing her skill set in writing, public relations, proofreading and research.